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Web Marketing with Google Analytics

Class/Workshop, Business

Measuring your website or social media impact can be overwhelming. Fortunately, Google Analytics--a tried-and-true (and free) measurement tool--can help you track and increase your web traffic. Google Analytics can show you where visitors are coming from, which features they click, how long they stay, how often they return, and a host of other important metrics. Instructor Dawn Groves will show you how to set it up, understand the data, and use it to better target your audience.